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We offer a complete range of outbound B2B, B2G and B2C telemarketing services supporting your organisation throughout the entire sales process. We are here to support you whether you wish to outsource the task completely or partially, or you wish to have an analysis done of your potential market.
Among other things, we have specialised in booking meetings at management level i.e. create a dialog with those decision makers who are capable of assessing your product or services and decide whether you should be their new supplier or partner.
Our services are described below and they entail the following:
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Booking meetings/complete solutions
Your sales team is most efficient when they out meeting with potential customers focusing on closing deals. We help many of Denmark’s competent sales teams by booking high quality meetings enabling them to concentrate on meaningful meetings with the people who have the authority to make decisions.
Our approach to booking meetings
Our sales team consists of mature business people who have years of experience from the Danish business community and thereby have an in-depth knowledge of how it works.
This means that we have the experience and knowledge of how to introduce your product or services professionally and that we can prove results above average. We employ a unique method when it comes to gaining access to the decision makers. By using a carefully developed sales method we uncover potential customers’ needs and match them with the advantages of your product or service. We do not only go for the most obvious and easy targets; we are experts in developing long-range sales prospects.
Together with your company we lay down the criteria that are important for you when deciding which company you wish to do business with – businesses that are ready to enter the final stages in purchasing your product or service.
We are very conscious that badly qualified meetings are a waste of time. We therefore employ a range of procedures to ensure that the meetings may result in a deal. Our intern quality controllers go through all booked meetings before they are forwarded to you. We ask for a structured feed back from the meetings so that we can enhance our team’s performance and produce even better results.
Complete solutions
We also offer complete solutions that – apart from booking the meeting – include forwarding of sales material and up-dating of the appointment diary. We make sure that the practicalities are in order before the meeting is due. In some cases – depending on the product or service – we conduct the meetings with the potential costumer and close the deal according to your specific instructions.
Our objectives when booking meetings
When booking meetings for you our objectives are that your sales team is able to generate an order following the meeting.
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Event telemarketing/exhibitions
You can improve visitor numbers at your events and exhibitions by using our experts in event and conference marketing.
Conferences, seminars and fairs are used increasingly as an efficient way of creating a demand for your product.
Increase visitor numbers at the fair you are exhibiting at
E-mail, direct mail invitations may be efficient, but telemarketing is the most effective way to market this type of event – especially if you would like to ensure participation at managerial level.
Partner Dialog has vast experience in marketing events and conferences. We generate high level participation regardless of any entrance fee. We have run hundreds of marketing campaigns for events etc. focusing on the right contacts at managerial and board level in both small, medium sized and larger companies. We do cold calling or operate on the basis of a follow-up list.
For this type of assignment the pace is fast – every day leading up to an event is crucial. If you choose to take advantage of our conference marketing solution, you will have an experienced, personal sales consultant assigned to your company and receive daily reports on the progress.
Sale of exhibition booths
We are also experienced when it comes to contacting potential exhibitors for your fair. We establish the first contact to a potential company and follow up to confirm the interest in participating.
We then hand over the detail for you to negotiate the terms or we can do it for you according to your specific instructions.
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Sales prospects/leads
Qualified sales prospects are vital in most companies and organisations. We know how to generate and target these prospects. We also conduct efficient follow up using our customised database programme.
We build up a pipeline of qualified sales prospects and when the individual prospect is mature, i.e. fulfil the criteria you have laid down, we book the meeting. On the basis of the criteria you choose we can extract data on prospects classified by trade, size location etc.
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Market research/analysis
Market research and the use of correct data is the basis for a successful marketing campaign. Knowing what your customer buy, why and how they perceive your product or services, efficiently supports a direct marketing campaign.
If used as part of a multi-channel approach to the potential customers the market research and our data services may speed up the results of our telemarketing services or your direct mail or e-mail campaign.
Partner Dialog is very experienced in conducting market research for the public sector as well as for smaller and larger companies. Our full-time sales teamof experienced consultants render a great service to the business community.
We can purchase your market segment as we have a great insight into the data market and we also design questionnaires to help you reach your target group.
Our analysis cover the following areas:
- Customer analysis
- Customer satisfaction analysis
- Membership analysis
- Analysis of your competitors
- Citizen and users analysis
- Focus groups
- Analysis of the acceptance of new products/designs/services
- Tailor- made analysis covering your specific needs
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Updating/optimising of databases
Have you ever wondered what happened to all your customers?
Data are the basis for all direct marketing. Even though no database is perfect you can achieve dramatic improvements for your campaign when using as fresh and updated data as possible with named contacts.
Research suggests that 30 per cent of B2B data get out of date in the course of a year. This means that it is likely that 60 per cent of your database is out of date if it is a couple of years old. This may result in you wasting 2/3 of your marketing budget. Therefore, it is crucial to use effective data optimising to ensure that you get a return on your marketing investments.
Optimising your database
We build up high quality databases for our customers and we always call up to qualify and profile the information.
We do:
- Updating of information in your marketing database
- Pose the right questions to profile the data and allow for segmentation
- Add information on the decision makers who are to difficult to find
- Add e-mail address and other data you would like
If you hand us your old marketing database and ask us to buy the basic data we are able to make your new database ready for a top tuned marketing campaign.
Reviewing your database
Partner Dialog work together with Denmark’s leading providers of trade information. With more than 20 years experience of buying and using data for telemarketing, we have in-depth knowledge in the field. We purchase the data for you using our expertise to identify the best suppliers at the best price and quality to match your needs.
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Confidential contacts
If you want to start out establishing contact to a company or a person, Partner Dialog can help you.
Confidential contacts could be:
- Contact to a potential board member
- Contact to possible candidates for a job
- Contact to potential distributors
- Contact to companies regarding take over/sale
- Specific requests for contacts
We establish a dialog and uncover whether there is basis for what you want. In the screening phase we can conduct personal interviews and thereby get answers to any specific question you might have before the company is contacted directly. Interviews are done in Scandinavia and in English.
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